[CONTENU PARTENAIRE] E-commerce is booming. And yet, urban distribution lacks real estate solutions in the city center to optimize the flow of goods to end customers. Corsalis Logistics Real Estate intends to produce a real estate offer located in the heart of the city, ready to use and dedicated to urban distribution. Established in France and Italy, it wishes to overcome the difficulties linked to geographical constraints or delivery problems. Explanations with Remi Golegerassociate director of Corsalis.
1 – What is the genesis of Corsalis Logistics Real Estate?
Fabio Coppo (Associate Director) and I were previously in charge of industrial real estate for the Carrefour group. Thanks to this experience, we have developed a sensitivity to the issues of delivery in the city center and the need for specific real estate solutions to manage these flows. A difference compared to traditional logistics real estate, which is usually set up in peri-urban industrial areas.
The idea of Corsalis was naturally nourished by our cross sensitivities for retail development, urban environment, and logistics solutions. Such a combination has pushed us to deploy cross-functional skills within our teams. We forged the conviction that she could be a differentiating element as part of an activity real estate dedicated to urban distribution. This is why we have set up a structure dedicated to these activities and with expertise in all of their components.
2 – What do you observe in terms of the routing of the flow of goods?
Before the pandemic, the context was not that of today, with the trivialization of e-commerce. However, trends were emerging. We expected to the growth of food e-commerce and home delivery. A real challenge. This volume of goods is indeed much greater than that associated with the non-food flow.
The challenge was therefore to anticipate the physical absorption of such an influx of goods in the city centre. Where consumers went to pick them up in peri-urban hypermarkets or small convenience stores. At the time, few economic operators thought that they would need this type of real estate solution so quickly. It was still time to optimize historical logistics processes. But the pandemic, the explosion of flows in the city center and the tightening of accessibility constraints (to preserve a good quality of life within the districts) have accelerated their restructuring and highlighted the importance of real estate solutions adapted to the downtown.
3 – Are these logistics solutions based on a particular strategy?
Yes, of course: the creation of an urban network and the multiplication of these small logistics areas. Nestled in the heart of the districts, they make it possible to distribute the overall flow of the city in several points, and serve local catchment areas. An operation that is both practical and virtuous, since soft and low-emission modes of travel can be used for transport and delivery. In addition, it also mechanically brings the operator closer to the end consumer. An asset for the speed of delivery and therefore customer satisfaction; but also the reduction of km traveled per package.
These urban distribution solutions solve the problems of the lack of pick-up points in the city center and the increasingly strict access conditions, because they are designed for the well-being of residents and pedestrians by housing all flows inside. buildings. They complete the offer already put in place by the large logistics areas on the outskirts of cities. However, still few real estate players offer solutions of this type without following the formal request that would be expressed beforehand by a user.
4 – What is the solution deployed by Corsalis to allow, in this environment, to ensure efficient distribution in the city center?
Usually, logistics real estate lets the principals design the buildings. However, in this specific case, we have seen that they struggle to express their needs in terms of types of solutions. Corsalis has therefore opted for a different approach. We offer them ready-to-use real estate solutions, with rapid entry into operation.
To do this, our real estate offer is based on the reconversion, the reversibility of former commercial or industrial premises that have been vacant for a very long time. We manage their restructuring and transformation, always respecting the space occupied by the asset in its environment. Each logistics solution is intended to be perfectly integrated into the physiognomy and well-being of its district.. This is why we ensure that the activity carried out inside the premises does not generate any nuisance outside. I am thinking in particular of productive activities, small product transformations, order preparation, micro-storage or the transit of goods.
Thus, these urban solutions are robust for users, because already designed. They comply with new regulations and are accessible by small commercial vehicles or electric scooters and all types of soft mobility solutions.. The players in urban distribution only have to think about the best way in which their processes can be installed there (adding specific facilities to an activity, etc.).
5 – Is there a standard real estate solution?
Nope ! By nature, the solutions developed in city centers are very different from each other, in terms of surface, height or location. Let’s sayon average, the surfaces of our projects are 1,000 m² to 2,000 m². However, there are different types of solutions, suitable for different uses. In areas that are difficult to access, because pedestrians, the flow is smaller. These spaces will then only extend over a few hundred square meters. Supplies can be made there by electric scooter, and deliveries on foot.
Sites may be larger in less isolated neighborhoods. This is the case with our Manufacture de Reuilly project in the 12th arrondissement of Paris (4,600 m²) and the one to come, in Lille, where after conversion, the Filature de Saint-Quentin will extend over 2,300 m² . In this case, the upstream flow can be done in commercial vehicles. As for the downstream flow, it can be managed in small electric vehicles, tricycles or on foot, depending on the proximity of the end customer.
Corsalis is a new player that offers the establishment of real estate solutions in the heart of neighborhoods, by restructuring existing buildings and transforming them into real urban distribution premises.
The Corsalis offer is deployed in the main conurbations of France and Italy.
This content was produced with SCRIBEO. The BFMBUSINESS editorial staff did not participate in the production of this content.